Social tokens are on the rise in the crypto space and brands are embracing it to create more value, engage with their communities and incentivize positive impact behaviours. And recently, the SUP industry has witnessed a “pioneering move” into metaverse from Starboard SUP!
Driven by sustainable innovation and the power of a community, Starboard has teamed up with Socialstack, a social token platform and SOMWR, a climate positive fashion brand, to launch their own social currency – Blue Tiki ($BTIKI)– “a social token that rewards the movement of eco-conscious Future Fighters who want to change the world, and get rewarded in the process. The token lives on the carbon negative blockchain Celo.”
The announcement was livestreamedfrom Denver, Colorado on Facebook and led by Fiona Wylde, Starboard Team Rider and a three-time World SUP Champion. Joined by Socialstack founders and the brand’s IT crew, the team talked about Blue Tiki and guided the audience through the application.
The brand’s continuous goal is to make the world more sustainable by incentivising climate positive actions. Users can start earning their Blue Tiki ($BTIKI) tokens through beach and ocean clean-ups, mangrove tree planting, participation in community events and other tasks that are announced on the app.
At TotalSUP we jumped straight onto it to check what this hype is all about and created a step-by-step guide how to start earning your Blue Tiki ($BTIKI) tokens supported by a tech glossary!
How to start earning crypto: Welcome to Starboard TIKI-verse!
2. Click Launch App and it will take you to theBlue Tiki login page. Users can both sign up via their Metamask account (A software cryptocurrency wallet used to interact with the Ethereum blockchain) or simply enter their email address.
3. You will be then redirected to your email account inbox to validate your email. Once you do this, YOU’RE IN and presented with a smart, clean looking dashboard.
To start earning, head to the left tab and click EARN where the latest tasks are available. Users can earn from 1 token upwards depending on the type of a task (from sharing Blue Tiki content on social media to organising beach cleans).
4. Each tasks requires a proof of completion which can be a media upload such as screenshot or providing a link to content. The Blue Tiki team will assess your task and that’s how your first token is earned!
5.Keep them coming and see what you can do with them in the Blue Tiki shop – We’ll be planting our mangrove tree in a three-token-time!
Tech glossary
Blockchain
Blockchain is a digital collection of information about transactions. Transactions are recorded in “blocks” that are then linked together on a “chain” of previous cryptocurrency transactions. Bitcoin, Ethereum and all other cryptocurrencies are based on blockchain technology. Here’s blockchain explained in 550 words.
Metaverse
Metaverse is a collective virtual shared space. It’s a perfect fusion of physical, augmented and virtual reality providing enhanced immersive experiences. (Source)
Social Token (SNT)
Social token is a type of cryptocurrency, (crypto-asset, digital-asset), based around creators, brands and communities to create engagement and a new way to monetize their work and reward their supporters. (Source)
Cryptocurrency
Cryptocurrency is decentralized digital money that’s based on blockchain technology. A cryptocurrency is a medium of exchange that is digital, encrypted and decentralized. Unlike the U.S. Dollar or the Euro, there is no central authority that manages and maintains the value of a cryptocurrency. (Source)
NFT (Non-Fungible Token)
NFT is a digital asset that represents real-world objects like art, music, in-game items and videos. They are bought and sold online. (Source)
Fungible and non-fungible
Physical money and cryptocurrencies are “fungible / mutually interchangeable” meaning they can be traded or exchanged for one another. They’re also equal in value—one dollar is always worth another dollar; one Bitcoin is always equal to another Bitcoin. Crypto’s fungibility makes it a trusted means of conducting transactions on the blockchain. NFTs are different. Each has a digital signature that makes it impossible for NFTs to be exchanged for or equal to one another (hence, non-fungible).(Source)
To find out more about Starboard innovation and check out the 2022 board range, visit www.sup.star-board.com
The 2023 ICF SUP World Championships (15-19 November) in Pattaya, Thailand has officially kicked off! TotalSUP caught up with the Starboard SUP Dream Team Riders to ask about their SUP racing season to date, board set up and the ICF Worlds expectations. Fiona Wylde: SUP season to date: I’m coming from a bit of a […]
As the 2023 ICF SUP World Championship is about to kick-off, I want to take a moment to publicly send my deep thanks to Starboard for sponsoring our TotalSUP trip to Thailand which has taken my family and I to magical places like Khao Lak, Khao Sok and Kho Pha Ngan over the past two […]
The countdown to the 2023 ICF SUP World Championships held on 15-19 November 2023 in Pattaya, Thailand is on! With an impressive number of nations (44 and counting) already signed up, the highly-stacked ICF Worlds event is certainly setting the scene for some exciting SUP action with the defending Champions and new talent all fired […]
New gear, new sizes or upgrades, the 2024 Stand Up Paddle Range by Starboard is out! What’s new in the 2024 Starboard SUP lineup? – Ace Foil – a downwind foil board inspired from the famous Ace – Starboard Gen R – the flat deck race board is back! – X-15 Foilboard – a board […]
Last year Japanese SUP Racer and new Starboard recruit Rai Tagushi left a lasting impression in the world SUP Racing community by securing a double win at the 1st edition of the Busan SUP Open in Korea, one of the most remarkable performances of the year 2022. As we approach the 2nd edition of this […]
Starboard Team launches Gen-R, this highly anticipated board for 2024 is a new breed amongst Starboards already extensive and world class range of race SUPs. There have been a few boards circulating amongst the Starboard Dream Team riders, where they have already been exhibiting amazing performances on them. The Gen-R is ‘bridging the gap’ between […]
Power, focus and conviction seem to be the accurate words to describe the racing style of Linus Karlsson, six-time Swedish SUP Champion and Starboard Team Rider. TotalSUP caught up with Linus in between two races – Planet Baltic SUP Race in Poland (where he has just bagged fresh podiums – Technical Race Win and Silver […]
Two words: Asger Smidt . We met this die-hard gamer turned SUP athlete, Overall Danish Champion 2023 and Starboard Team Rider in Malmö, Sweden as he was tearing the technical and long distance races up. Ambitious, hungry and tremendously hard working, at only seventeen, Asger brings explosive and elegant paddling style to the SUP racing table. […]
In this exclusive chat with Starboard HQ about their NEW range of pre-impregnated carbon twill fins, the team explain the detailed process that goes into making such great kit. You may not realise the process that goes into the production of your favourite Starboard items, however here you can read first-hand the passion that members of […]
Use of cookies
This website uses cookies in order to make it easier to use and to support the provision of relevant information and functionality to you.
Necessary Cookies
Necessary cookies enable core functionality such as security, network management, and accessibility. You may disable these by changing your browser settings, but this may affect how the website functions.
3rd Party Cookies
We use a set of third party tools to provide information on how our users engage with our website so that we can improve the experience of the website for our users. For example, we collect information about which of our pages are most frequently visited, and by which types of users. Keeping this cookie enabled helps us to improve our website.
Please enable Strictly Necessary Cookies first so that we can save your preferences!