Candice Appleby, born in San Clemente, California, USA, is a renowned waterwoman celebrated for her achievements in surfing and standup paddleboarding (SUP). Her favorite surf breaks include her local spot, San Onofre, and Makaha. Sponsored by Infinity Surfboards, Quickblade Paddles, Now Foods, Virus Performance, and Pualani Hawaii Bikinis, Candice has an impressive list of accomplishments. She won a silver medal at the 2019 Pan-American Games, was the 2009 Women’s Pipeline Pro Longboard Champion, a six-time Battle of the Paddle Champion, a three-time Pacific Paddle Games Champion, and the 2015 APP World Tour Racing Champion. In 2008, she made history by winning both the women’s and Open Pro divisions at Duke’s Ocean Festival.
Candice began surfing at age nine and competing at ten, eventually leading San Clemente High to four national titles as the surf team captain. She earned her degree at the University of Hawaii and fully embraced surfing and SUP. Candice has beaten men in many SUP competitions and has been a three-time #1 Female SUP Athlete of the Year. Beyond her athletic prowess, she is a dedicated coach and founder Ocean Academy stems helping to train the next generation of SUP athletes and sharing her knowledge. Known as a pioneer and champion of SUP, Candice Appleby is highly respected in the sport.
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13 Mar 2026
Our sport needs people who make you want to show up – voices grounded in a deep understanding of the ocean, the disciplines of SUP and surf, and the delicate balance between its limitations and possibilities. In an era often dominated by noise and influencer culture, what truly stands out is authenticity: the raw perspective […]
16 Feb 2026
Infinity SUP returns to Santa Cruz Paddlefest 2026 (27-29 March) as the official SUP surfing division sponsor, continuing their tradition of showing up strong both at the start line and in the break. The longest-running paddle surf competition on the planet, Santa Cruz Paddlefest has been setting the standard since 1985. Its iconic venue, Steamer […]
26 Mar 2026
22 Dec 2025
There are SUP conversations that stick with you – those that intuitively reveal the direction the sport is headed. Catching up with Susanne Lier, 4x World SUP Champion, elite athlete, Coach, and SUNOVA Team Rider, has always offered nothing short of philosophical depth and insider insight into our sport – and the timing couldn’t be […]
24 Jun 2025
Csillag Kocsis’ (Triple World Champion, 1x ISA, 2x ICF, and 8x Hungarian SUP Titleholder) breakout victory at the ISA SUP World Championships didn’t just turn heads – it signalled a shift in women’s SUP racing. From that moment on, one thing has been certain: when Csillag lines up, she’s racing to empty the tank. In […]
18 Nov 2024
When we last spoke with the SIC Maui‘s Team Rider, Soryn Preston, she was a 13-year-old grom full of promise and with over 100 races already under her belt! Now, she’s become one of those rare sports phenoms who never slowed down, pushing harder than ever to chase her dreams, claiming most recently the Bronze […]
17 Oct 2024
The Infinity Blackfish is undeniably one of the most renowned race boards in the SUP world. The all water design sparked up unmatched levels of buzz in 2018 when Kai Lenny returned to competition and dominated the APP World Tour Sprints in London. We were there to witness it first-hand! The eagerly awaited 2025 Blackfish […]
15 Sep 2024
Infinity Speed Freak Candice Appleby, the undisputed queen of SUP racing, continues to shape the sport both on and off the water. After her major victory at the Pan American Games in Chile last year which followed a new Gold medal at the 2022 ISA World Championships in Puerto Rico, she’s been focusing on recovery […]
24 Jan 2024
Dave Boehne and his Speedfreak squad at Infinity SUP are always ready to race and they now have a new board that, from the name alone, is ready to go. Soon to be seen on a start line near you here is the TotalSUP guide to the brand new EVERREADY race SUP Hi Dave, welcome […]
29 Jun 2023
Do you remember how you were using your SUP ten years ago? This was a little before SUP hit the mainstream, SUP surfers were still riding big boards and this relatively new sport was finding its way. And then Dave Boehne and the crew at what was the Infinity Paddlesurf Co released SUP Pirates, issued on […]
24 Mar 2023
The Carolina Pro-Am is the longest-running Pro Am Stand Up Paddle Surf event in the world and for the ninth edition of the contest event organisers, Haywood and Rob along with event sponsors Infinity SUP will be welcoming some of the top names in the SUP surfing world to Wrightsville Beach, North Carolina, USA from April […]
24 Mar 2023
Infinity SUP Welcomes French Champion Arthur Arutkin to the Team Infinity SUP Co. known for premium manufactured – performance driven race and surf SUP’s, is proud to announce that French waterman and veteran SUP star Arthur Arutkin has officially joined the #infinityspeedfreaks. Already a seasoned pro in the sport of SUP and one of […]
31 Oct 2022
Between October 28 and November 6 you could follow the action of the 2022 Puerto Rico ISA World SUP & Paddleboard Championships here with TotalSUP! As Official Media Partner of the #ISAWSUPP, TotalSUP broadcasted all the livestreams both on our website and on the TotalSUP Facebook page with daily results, video highlights and Instagram stories. If […]
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