SUP for FUN

“After 82 hours, of lugging 30kg packs down the river, in which we felt completely exposed and out of our depth at times it was a pretty special moment to make it to the finish safely, especially after so many setbacks.”  Blackfish Paddles  and SIC Maui Team Rider and two-time World SUP Race Champion Lincoln […]

Bruno Hasulyo’s secret is out and we at TotalSUP are super proud to have a new exclusive! Bruno Hasulyo teased us all year long with photos and videos shot from his new home in Portugal but also in Barcelona and Switzerland until he won for the 4th time the SUP 11 City Tour in Holland. […]

Lors d’une compétition de SUP race, vous vous êtes peut-être déjà posé la question de la provenance de votre lycra ou chasuble de course? Si vous avez participé à un événement de Stand Up Paddle en France, il y a de fortes chances qu’il ait été conçu et/ou imprimé par une société basée à Anglet, […]

Chaque année, c’est le même casse-tête pour trouver des cadeaux qui feront plaisir à tous les membres de la famille. Afin de vous faciliter le travail, nous avons réalisé une sélection de cadeaux pour tous les watermen de la famille chez Itiwit. Un cadeau pour une famille de Watermen Cette année, plus que jamais, on […]

Il y a deux semaines Valentin Bernard et Gautier Boudat, deux amis de longue date attendaient fébrilement l’annonce du gouvernement pour avoir enfin le droit de retourner à l’eau. Dès l’annonce du Premier Ministre, les deux amis décidaient de fêter le retour à la nature en se lançant à la découverte en SUP du lac […]

It’s been quite a ride for the entire SUP industry since the outbreak of COVID-19 pandemic.  SUP brands had to start rethinking and adapting  their business models and explore new, creative and innovative solutions to navigate these challenging times. Seems like some things have remained unchanged – brands’ commitment to quality and sustainability that drives […]

When things get brutal, physically, mentally and emotionally, “STAY IN THE GAME” mantra keeps Jordan Wylie, a former British soldier, activist, extreme adventurer and a bestselling author, pushing harder and digging deeper as he progresses further North on his 2,000-mile SUP journey. Jordan has already pushed past 100 days since he set off and embarked […]

Grégoire Hembert, design leader Itiwit, est passionné d’aventures sportives. Il profite de tout son temps libre pour s’échapper pratiquer ses passions et découvrir de nouveaux endroits. Souvent confronté aux contraintes des transports, le waterman, avec l’équipe Itiwit, s’est penché sur la problématique des déplacements avec son SUP gonflable. Grégoire nous dévoile les dessous de la […]

In May 2019, the first One Class SUP race premiered at the Salt Life Cup in Columbus, GA. The goal of this new race format is to make SUP racing accessible to everyone, affordable and fun. The principle behind the One Class SUP race is to organize a race event within a main event in […]

In less than 3 years, Canadian-Chinese entrepreneur Tony Yeung has established AZTRON as a multinational SUP and watersports business with a distribution network covering more than 60 countries with a strong company statement: the safest and best quality-for-value products. Teased by 2021 video hinting the company expansion in 2021 into the Foil, Wing Foil and […]

SUP Racer de la première heure, Laurence Perrier a été de toutes les courses depuis 2011 avant de se spécialiser dans l’ultra-endurance il y 4 ans. Fan absolue de la Tarn Water Race – “Tawara” pour les intimes – elle fêtera ses 10 ans de SUP en participant les 12 et 13 juin 2021 à […]

A waterproof, compact jacket for Stand Up Paddling in the rain & more English company Red Original, Red Paddle Co’s lifestyle & accessories brand, has just revealed its new go-to rain jacket. The Active Jacket packs down small into a pocket compartment making it the perfect ‘go anywhere’ waterproof jacket. The 4 way stretch, 5k/5k […]

Blackfish Paddles Team Riders Adam and Evan Gebrecht have been scoring podiums in SUP races across the West Coast, British Columbia for a while now but stand-up paddling is far more than just competing for these talented, elite SUP athletes. Deeply rooted in one of the most stunning locations for watersports and outdoors activities, and […]

Winners of the 2020 SUP Connect Gear of the Year award for best technology, Red Paddle Co has released its latest collection of inflatable stand-up paddle boards. The 2021 range is packed full of enhanced features and ergonomic designs that offer a more streamlined paddling experience. ‘‘Every year, we carry out research asking our paddling […]