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Aloha Iron Boards: The Biggest Revolution in the SUP Industry?

For months, we have wanted to meet Joe King, founder of the SUP brand Aloha Iron Boards and our dream was finally made possible last week when he payed us a visit in Barcelona. Joe King, a renown Stand Up Paddle Guru but also an Ocean Strategist and International Sea Thinker did not come alone though. He brought with him his new secret toy. And boy, were we in for a surprise!

Here is the video:

About the Author

Mathieu Astier

Mathieu is the founder of TotalSUP and a multilingual online marketing expert with over 20 years of experience at top international internet companies. His love at first sight with Stand Up Paddling in 2013 inspired him to create TotalSUP, now the leading online media and community for the sport, while shaping his family’s lifestyle around the ocean.

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