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Mathieu Astier

Mathieu Astier

About the Author
Mathieu is the hyper-active founder of TotalSUP and a multilingual online marketing veteran with more than 20 years of experience working for top international internet companies. His love-at-first-sight for Stand Up Paddling in 2013 led him to build one of the leading online media dedicated to SUP in English and French and to turn his family lifestyle towards the ocean.

A propos de l’auteur
Mathieu est le fondateur hyperactif de TotalSUP mais aussi un vétéran du marketing et de la communication web avec plus de 20 ans d'expérience aux côtés des plus grandes start-ups internationales. Son coup de foudre pour le Stand Up Paddle en 2013 l'a amené à construire l'une des principales plateformes d'information en ligne dédiées au SUP, en anglais et en français pour une audience mondiale, et à tourner sa vie de famille résolument vers l'océan.

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Paddling the Salaca River: Inside Latvia’s Epic SUP King Marathon

8 Apr 2025

Paddling the Salaca River: Inside Latvia’s Epic SUP King Marathon

With a decade of passion for stand-up paddleboarding under his belt, Ansis Dobelis has become one of Latvia’s key figures in the sport. Through his company Supfit.lv, he’s helped build a thriving local SUP community, organizing events, rentals, and tours both in Latvia and abroad. In partnership with EĹ˝I events, Ansis is the co-creator of […]

Watch the 2025 Spring SUP Race LIVE!

4 Apr 2025

Watch the 2025 Spring SUP Race LIVE!

Welcome to the SPRING SUP RACE live stream from Comacchio, Italy! This highly anticipated first big event on the 2025 International SUP Race circuit gathers top international athletes in a stunning setting. More than 350 athletes will battle through Long Distance, Technical Race, and Sprint events, pushing their limits in this early-season showdown. Favorites to […]

Lake Zürich’s Big Paddle Challenge: a 22KM Adventure for Leisure Paddlers

25 Mar 2025

Lake Zürich’s Big Paddle Challenge: a 22KM Adventure for Leisure Paddlers

Florian Gander, founder of SUPkultur and co-founder of the Swiss Stand-Up Paddle Association, is a key figure in Switzerland’s SUP scene. On June 28, he will host the second edition of the annual Big Paddle Challenge on Lake ZĂĽrich, a 22 km non-competitive paddle event designed primarily for leisure paddlers. Unlike traditional SUP races that […]

The European Surfing Federation Launches the European SUP League

21 Mar 2025

The European Surfing Federation Launches the European SUP League

The European Surfing Federation, in collaboration with national federations, has announced the launch of the European SUP League (ESL), a new Stand Up Paddle racing circuit set to begin in 2025. The league aims to provide a structured competition framework across multiple countries, with the goal of enhancing athlete participation, event organization, and overall visibility […]

Agios Nikolaos on SUP Turns 10 with a Thrilling Double ICF Event

14 Mar 2025

Agios Nikolaos on SUP Turns 10 with a Thrilling Double ICF Event

For its 10th anniversary, Agios Nikolaos on SUP returns as a premier international SUP event, set for May 3-4, 2025, as stop #3 of the ICF World Ranking circuit. But this year, there’s more—athletes can double the experience by racing in nearby Sitia on May 1-2, for another ICF event, making this a four-day SUP […]

Alain Pichavant lance les 24 Heures de Saint-Malo !

13 Mar 2025

Alain Pichavant lance les 24 Heures de Saint-Malo !

Figure incontournable du monde nautique, Alain Pichavant a marquĂ© l’histoire du windsurf avant de se tourner vers l’organisation d’évĂ©nements majeurs, dont le Nautic Paddle Ă  Paris. Après une carrière riche en aventures et en innovations, il revient avec un projet audacieux : la toute première Ă©dition des 24 Heures de Saint-Malo, une course d’endurance en […]

ICF SUP World Ranking Series 2025: The Road to Abu Dhabi Begins!

20 Feb 2025

ICF SUP World Ranking Series 2025: The Road to Abu Dhabi Begins!

The International Canoe Federation (ICF) has finalized the locations and dates for this year’s Stand Up Paddling World Ranking Series. Four key events will take place across Europe, offering ranking points that will play a crucial role in the lead-up to the 2025 ICF SUP World Championships in Abu Dhabi, United Arab Emirates. The competition […]

Train with World Champions at the Port Adriano Training Camp 2025

17 Feb 2025

Train with World Champions at the Port Adriano Training Camp 2025

Manuel Simoncelli is the coach of the Spanish SUP team, the reigning World and European  and co-owner of Mar Balear SUP, a pioneering school based in Port Adriano, Mallorca. Known for its groundbreaking work in training young SUP racers for over 10 years, the club has produced several world champions, including Laura Quetglas, Duna Gordillo, […]

Les Open de France de SUP Race et Para SUP Race 2025

12 Feb 2025

Les Open de France de SUP Race et Para SUP Race 2025

La FĂ©dĂ©ration Française de Surf (FFS) et la Commission nationale SUP Race dĂ©voilent le calendrier prĂ©visionnel des compĂ©titions fĂ©dĂ©rales Open de France de stand up paddle race et para stand up paddle race pour la saison 2025. Cette annĂ©e seulement quatre Ă©tapes sont au programme. Pour rappel, le circuit Open de France constitue une voie […]

Quand la Glisse Rencontre la Van Life : Arnaud Gimonet Présente le Gliss & Van Paris Show 2025

11 Feb 2025

Quand la Glisse Rencontre la Van Life : Arnaud Gimonet Présente le Gliss & Van Paris Show 2025

En 2025, un tout nouvel Ă©vĂ©nement va voir le jour en rĂ©gion parisienne : le Gliss & Van Paris Show, un salon en plein air dĂ©diĂ© Ă  la glisse, Ă  la van life et Ă  la mobilitĂ© Ă©lectrique. Ce concept innovant, qui mĂŞle exhibitions, compĂ©tition et networking, est portĂ© par une Ă©quipe de passionnĂ©s, dont […]

GBSUP Introduces the Starboard Airline Cup for 2025 National Series

7 Feb 2025

GBSUP Introduces the Starboard Airline Cup for 2025 National Series

British SUP Race Circuit GBSUP is set to introduce an exciting new addition to its 2025 National Series: the Starboard Airline Cup. Following a successful trial at the end of the 2024 season, this new competition—made possible through GBSUP’s partnership with Starboard SUP UK—aims to provide a dynamic and competitive platform for paddlers using Starboard’s […]

Gear up for the 2025 Belgian SUP Tour, Belgium’s Most Exciting Season Yet!

14 Jan 2025

Gear up for the 2025 Belgian SUP Tour, Belgium’s Most Exciting Season Yet!

In recent years, the Belgian SUP Tour (BST) has become a key player in the European stand-up paddleboarding scene, offering a dynamic mix of events that cater to elite athletes, amateurs, and young paddlers alike. For its founder, Vincent Claeskens, 2024 marked a year of transition and growth, with a streamlined calendar, expanded inclusivity, and […]

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