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SUP Industry News

As TotalSUP is at the heart of the Stand Up Paddle industry, we are very often first in the know on SUP news from all kinds of players in the industry from SUP brands to athletes via shops and watersport events.

Exciting team news from SUNOVA before the 2023 ICF SUP World Championships

26 Oct 2023

Exciting team news from SUNOVA before the 2023 ICF SUP World Championships

Several members of the TotalSUP Team have boards from SUNOVA Surfboards and we are SUPer happy to share some big-name additions to the SUNOVA SUP Racing squad before the 2023 ICF World Championships in November. Team manager and top SUP racer Christian Taucher has all the SUNOVA news Hi Christian, I hear you’ve been busy since our last […]

Rise and Glide – The podcast from the team at Paddle Logger

20 Oct 2023

Rise and Glide – The podcast from the team at Paddle Logger

Podcasts are a great way to get more information on a topic you are interested in and here at TotalSUP we are, of course very interested in paddling. Through the summer we have all been listening to the Paddle Logger podcast, Rise and Glide and here is the TotalSUP look back at the first season […]

A Champion’s Farewell: Bruno Hasulyo’s SUP Racing Legacy

12 Oct 2023

A Champion’s Farewell: Bruno Hasulyo’s SUP Racing Legacy

In the world of professional SUP racing, few names have shone as brightly as Bruno Hasulyo‘s. Just three weeks ago, this 29-year-old international sensation shocked the SUP community by announcing his retirement. As we sit down with Bruno, he reveals the profound motivations behind this surprising decision, how he meticulously contemplated the right moment to […]

Tanja Ecker brings the Californian 404 and Hippostick brands to Europe

1 Sep 2023

Tanja Ecker brings the Californian 404 and Hippostick brands to Europe

11x National German SUP Champion, Ultra-Endurance Paddler, Coach, Photographer, Entrepreneur… The list does not exhausts but definitely translates onto Tanja Ecker‘s multi-faceted approach to our sport and the possibilities that lie within it. And to top it all up, Tanja is the exclusive dealer for Europe of 404 and Hippostick, high-performance Californian SUP and paddle […]

Starboard Gen-R: The new generation of SUP racing starts here

15 Aug 2023

Starboard Gen-R: The new generation of SUP racing starts here

Meet the Starboard Gen R! Starboard Team launches the Gen-R, this highly anticipated board for 2024 is a new breed amongst Starboards already extensive and world class range of race SUPs. There have been a few boards circulating amongst the Starboard Dream Team riders, where they have already been exhibiting amazing performances on them. The […]

Pack smaller & travel easier: Starboard introduces the revolutionary Roll Technology

5 Jul 2023

Pack smaller & travel easier: Starboard introduces the revolutionary Roll Technology

Starboard Team has made an innovative update to their most popular inflatable boards, introducing the Zen Roll. This collection of the most popular Zen boards are standing a cut above the rest as they come complete with the brand new Roll Technology which allows paddlers to travel in more comfort and style by revolutionising the […]

SUP Pirates Returns – Infinity SUP re-release their iconic film with TotalSUP

29 Jun 2023

SUP Pirates Returns – Infinity SUP re-release their iconic film with TotalSUP

Do you remember how you were using your SUP ten years ago? This was a little before SUP hit the mainstream, SUP surfers were still riding big boards and this relatively new sport was finding its way. And then Dave Boehne and the crew at what was the Infinity Paddlesurf Co released SUP Pirates, issued on […]

Christian Taucher – SUNOVA’s new SUP signing in Austria

25 Apr 2023

Christian Taucher – SUNOVA’s new SUP signing in Austria

Christian Taucher is a name you might not be familiar with but this new signing to the SUNOVA race team is a very experienced paddler you should keep an eye on. A multiple Austrian champion and coach, Christian’s SUP journey started back in 2016 after his retirement from professional handball. Based in Graz, Austria Christian […]

World SUP & Wingfoil Champion Olivia Piana joins the Blackfish Paddles Team

3 Apr 2023

World SUP & Wingfoil Champion Olivia Piana joins the Blackfish Paddles Team

“We are excited to announce that Olivia Piana is joining Blackfish! Olivia is an amazing athlete who has won multiple national and world championships in stand up paddleboarding and is now a pioneer in the foiling world. Today she is one of the leading female athletes in the growing sport of downwind SUP foiling and […]

French Champion Arthur Arutkin joins the Infinity SUP Speed Freaks

24 Mar 2023

French Champion Arthur Arutkin joins the Infinity SUP Speed Freaks

Infinity SUP Welcomes French Champion Arthur Arutkin to the Team Infinity SUP Co. known for premium manufactured – performance driven race and surf SUP’s, is proud to announce that French waterman and veteran SUP star Arthur Arutkin has officially joined the #infinityspeedfreaks.  Already a seasoned pro in the sport of SUP and one of […]

Brendon Prince joins the Blackfish Paddles Team

21 Feb 2023

Brendon Prince joins the Blackfish Paddles Team

“We are so excited to welcome Brendon Prince to the Blackfish Team. Brendon is an amazing athlete and someone with a passion and desire to see what’s possible on a paddleboard. We are honoured that he chose to use our paddles when he paddled around the UK and it is great to have him join […]

Austrian SUP Racer Christian Taucher signs with SUNOVA

15 Feb 2023

Austrian SUP Racer Christian Taucher signs with SUNOVA

20-time Austrian Stand-Up Paddle champion Christian Taucher, announced this week his new sponsorship with international SUP, SURF and FOIL brand SUNOVA. Following the end of his collaboration with Fanatic, this new partnership should help Christian Taucher, one of the most active and influential SUP racers and training coaches in Austria and Europe, to continue his […]

Yster SUP welcomes endurance paddler Göran Gustavsson to their Team

6 Feb 2023

Yster SUP welcomes endurance paddler Göran Gustavsson to their Team

“I am delighted to announce that Göran “Gossa” Gustavsson has joined team Yster. Göran is an accomplished long-distance paddler and has a passion for ultra-distances races like the nonstop SUP11 City Tour, Last Paddler Standing and the Yukon River Quest”, commented Per Vallbo, Founder and CEO of Yster SUP, a premium Swedish SUP brand based in […]

Blue Ewer – NSP’s new British young gun

3 Feb 2023

Blue Ewer – NSP’s new British young gun

At the ICF world championships in Gdynia SUP race fans might have noticed an unfamiliar name at the sharp end of the Elite men’s field, Blue Ewer. If you had also followed the European Championships in Denmark then it would be less of a surprise to see the young man from Team England pushing more […]