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Seoul SUP Open: SUP & Korean Culture Come Together in the “Bleisure Travel in Korea” Program

On July 5-7, South Korea is offering more than just world-class competition at the 2025 APP WORLD TOUR SEOUL SUP. Thanks to the innovative “Bleisure Travel in Korea” initiative, organized by the Korea Tourism Organization, international participants in the prestigious SUP event will be treated to a unique travel experience that blends sport, sightseeing, and cultural immersion.

Stand-Up Paddleboarding Takes Center Stage in Seoul
From July 5 to 6, 2025, the banks of the Han River at Jamsil Hangang Park will host the APP WORLD TOUR SEOUL SUP, an international Stand-Up Paddleboard competition organized by the Korean Association of Paddlesurf Professionals (KAPP). This eco-friendly, non-motorized, and silent water sport will gather professional athletes from across the globe, passionate amateurs, and Korea’s top paddlers for two days of high-level racing and camaraderie in the heart of the capital.

Beyond the Race: A Deep Dive into Korean Culture
To encourage longer stays and unforgettable memories, the Korea Tourism Organization is offering exclusive cultural benefits to international participants through its Bleisure Travel in Korea program. Visitors can choose between a free guided tour of Seoul or mobile vouchers for unique local experiences.

★ Full-Day Guided Tour — “Seoul 360°: History, K-Culture & Landmarks” (July 7, 2025)
This immersive, one-day tour presents a rich overview of the capital’s past and present, including:

Gyeongbokgung Palace: The largest of Korea’s Five Grand Palaces, steeped in Joseon Dynasty history and architectural beauty.
HiKR Ground: A cutting-edge cultural center where visitors can interact with K-pop, Korean media art, and digital exhibitions.
Haemilga Restaurant: A traditional Korean lunch spot offering healthy and inclusive menus.
Arirang Taekwondo Dojang: A hands-on introduction to Taekwondo, Korea’s iconic martial art.
N Seoul Tower: A beloved city landmark offering panoramic views and a cable car experience up Namsan Mountain.

★ Tourism Vouchers — Explore Korea at Your Own Pace
International SUP participants will also receive up to two mobile coupons for independently exploring Seoul. Available experiences include:

– Seoul City Tour Bus Ticket – Hop-on hop-off access to Seoul’s top landmarks with expert commentary.
– Hanbok Rental Pass at Gyeongbokgung – Try on traditional or fusion-style hanbok and explore the royal palace in authentic attire.
– Han River Picnic Day Pass – Relax in a riverside tent setup complete with picnic basket and scenic views at Yeouido.

With this bold combination of global sport and curated travel, the 2025 APP WORLD TOUR SEOUL SUP promises to be more than just a race—it’s a gateway to discovering the very soul of Korea.

To register to the event:
https://www.kappworldtour.com/
To register to the Bleisure Travel Program:
Google Form

About the Author

Mathieu Astier

Mathieu is the hyper-active founder of TotalSUP and a multilingual online marketing veteran with more than 20 years of experience working for top international internet companies. His love-at-first-sight for Stand Up Paddling in 2013 led him to build one of the leading online media dedicated to SUP in English and French and to turn his family lifestyle towards the ocean.

To follow Mathieu:

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