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SUP Industry News

As TotalSUP is at the heart of the Stand Up Paddle industry, we are very often first in the know on SUP news from all kinds of players in the industry from SUP brands to athletes via shops and watersport events.

Association Paddle Contre Parkinson, le monde du SUP Race avec Christophe Mathevet !

14 Feb 2022

Association Paddle Contre Parkinson, le monde du SUP Race avec Christophe Mathevet !

Diagnostiqué à 51 ans de la maladie de Parkinson, une maladie neuro-dégénérative incurable, Christophe Mathevet du Club Paddle Vassivière a réussi à mobiliser en quelques mois un pan important du monde du stand up paddle, qui inclut athlètes et événements, autour de l’association Paddle Contre Parkinson – PcP, dont il est le président. Depuis les […]

French SUP Champion Anaïs Guyomarc’h joins the Blackfish Team

11 Feb 2022

French SUP Champion Anaïs Guyomarc’h joins the Blackfish Team

“We are excited to welcome Anaïs Guyomarc’h to the Blackfish Team. Anaïs is a very gifted young paddler as well as an excellent all-round watersports pro SUP athlete. We have watched her progress over the past couple of years, using our Salish paddle, and it was a natural fit to have her join the team […]

Watersport Brand Mistral Acquired by Dutch Brand Equity Investor NMG

4 Feb 2022

Watersport Brand Mistral Acquired by Dutch Brand Equity Investor NMG

Mistral, one of the most recognized watersports brands in the world, has been acquired by the Dutch brand equity investor NMG. The Haarlem-based investor will take over 100% of the shares and will take an active role in guiding Mistral in accelerating its international growth. Currently, Mistral is active on four continents and in more […]

Introducing Uone: Polish SUP brand with a global appetite

21 Jan 2022

Introducing Uone: Polish SUP brand with a global appetite

Polish SUP brand Uone has been making waves for a while now on the Polish watersport market. With a devoted SUP community built around the brand, Uone hype is strong and its exclusively inflatable boards are among the most citied, mentioned and used gear across the country. TotalSUP caught up with the Founder, Hubert Tobis, […]

Noïc Garioud : une saison 2022 pour montrer à Starboard qu’ils n’ont pas fait un mauvais choix !

11 Jan 2022

Noïc Garioud : une saison 2022 pour montrer à Starboard qu’ils n’ont pas fait un mauvais choix !

C’est le gros coup du mercato hivernal 2021 / 2022 en SUP race. Le double champion du monde néo-calédonien, Noïc Garioud vient de rejoindre la Dream Team de la marque Starboard après cinq années passées chez Sunova. Dès la Carolina Cup, qui devrait être sa première compétition internationale de l’année à la fin avril, “Chicken” […]

Blackfish launches a high-performance fin range with world SUP athletes

22 Dec 2021

Blackfish launches a high-performance fin range with world class SUP athletes

Driven by sustainable innovation and dedicated to contributing to the sport of stand-up paddleboarding, Blackfish Paddles has launched a high-performance fin range designed with their world class SUP athletes. TotalSUP caught up with Blackfish Team Riders – Amandine Chazot, Lincoln Dews and Sam McCullough – and the brand’s Founder, David Smart, to discuss the design […]

Yster SUP’s Amanda Bjurström: Introducing the all-new Yster ISUP 17’3”x26” Linear Paddleboard

22 Dec 2021

Yster SUP’s Amanda Bjurström: Introducing the all-new Yster ISUP 17’3”x26” Linear Paddleboard

Swedish brand Yster SUP have announced the newest addition to their ISUP family line. The brand new Yster ISUP 17’3”x26” Linear, the perfect long-distance touring board. Yster SUP began as a mere concept in 2014, when founder and CEO, Per Vallbo, realised how few boards were designed for Northern waters and conditions. In 2016, that […]

The 2022 EUROSUP will be held in Hvide Sande, Denmark

11 Dec 2021

The 2022 EUROSUP will be held in Hvide Sande, Denmark

The Danish Surfing Federation has just released the following announcement : “The strong fleet of the best European SUP athletes will be battling for European Championship titles in 2022 in the North Sea as Denmark will host the 2022 ESF EUROSUP. The small fishing town of Hvide Sande will be the heart of the event. […]

Ludovic et Jérémy Teulade rejoignent la SIC Family

7 Dec 2021

Ludovic et Jérémy Teulade rejoignent la SIC Family

Lors de la 11ème édition du Nautic Paddle 2021, que nous avons couvert en direct, Ludovic et Jérémy Teulade ont concouru pour la première fois, sous les couleurs de la marque hawaiienne : SIC. Et pour une première, quelle première ! Ludovic décroche la deuxième place à quelques secondes de Titouan Puyo vainqueur de l’épreuve […]

Patrice Remoiville: Mr 3-Bay

25 Nov 2021

Patrice Remoiville: Mr 3-Bay

Mr 3 Bay, Patrice Remoiville, a prominent figure on the French SUP racing circuit Race. 6 years ago Patrice gave up a top position at BIC Sports, at the ripe old age of 50 in order to devote himself to his business, 3 Bay Paddle.  Most 50 years olds would not take the risk but […]

The 2022 Starboard SUP Collection is out!

16 Nov 2021

The 2022 Starboard SUP Collection is out!

The past year has caused countless disruptions and challenged every person & every business around the world, including Starboard who have had to endure many production and shipping delays as they navigated their way through the pandemic, slowly returning to a ‘new normal’. “Despite these challenges, we have worked incredibly hard to overcome them and […]

Red Paddle Co reveal their 2022 range !

28 Oct 2021

Red Paddle Co reveal their 2022 range !

One of the leading inflatable paddleboard brands, Red Paddle Co, have just released their latest collection of inflatable paddle boards. The British brand, now into its second decade of trading, demonstrates once-again that user-led design is at the core of each product it produces. There is no shortage of innovation from Red in this new range, […]

SNSM Morbihan Paddle Trophy : Damien Grimont et Profil Grand Large prennent le relais

26 Oct 2021

SNSM Morbihan Paddle Trophy : Damien Grimont et Profil Grand Large prennent le relais

La magnifique 7è édition du SNSM Morbihan Paddle Trophy sonnait comme une passation de pouvoir, il y a 10 jours à Auray, entre Gérard Fusil et Amélie de Robiano, ses créateurs historiques et Damien Grimont, le président de l’agence événementielle vannetaise Profil Grand Large habituée aux événements nautiques et sportifs XXL. Aujourd’hui nous rencontrons le […]

Je suis allé au tout premier Paddle Sports Show… et j’ai adoré !

21 Oct 2021

Je suis allé au tout premier Paddle Sports Show… et j’ai adoré !

Voici un compte-rendu de ma visite du tout premier Paddle Sports Show qui donnait rendez-vous à la fin septembre aux professionnels de l’industrie des activités et sports de pagaie. Invité par l’organisateur, Philippe Doux, je me rends donc à la Halle Tony Garnier à Lyon sur les bords du Rhône, une situation stratégique permettant de […]