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Mathieu Astier

Mathieu Astier

About the Author
Mathieu is the founder of TotalSUP and a multilingual online marketing expert with over 20 years of experience at top international internet companies. His love at first sight with Stand Up Paddling in 2013 inspired him to create TotalSUP, now the leading online media and community for the sport, while shaping his family’s lifestyle around the ocean.

A propos de l’auteur
Mathieu est le fondateur de TotalSUP et un expert en marketing digital multilingue avec plus de 20 ans d’expĂ©rience au sein de grandes entreprises internationales du web. Son coup de foudre pour le Stand Up Paddle en 2013 l’a inspirĂ© Ă  crĂ©er TotalSUP, aujourd’hui le mĂ©dia et la communautĂ© de rĂ©fĂ©rence du sport, et Ă  tourner sa vie de famille rĂ©solument vers l'ocĂ©an.

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Redbull TV’s The Life of Kai (Lenny) – Episodes 1 & 2

2 Dec 2020

Redbull TV’s The Life of Kai (Lenny) – Episodes 1 & 2

Welcome to the Life of Kai, a new series from Indigenous Films and presented Redbull TV and sponsored by Tag Heuer ! The series offers a close-up and personal behind-the-scenes portrait of the prodigious Hawaiian waterman Kai Lenny. In these first two epic Episodes, join Kai in the lead up to the Big Wave Championship […]

LibĂ©rĂ©s, DĂ©livrĂ©s… sous conditions. Jean Castex annonce la reprise des Sports Nautiques dĂšs samedi

26 Nov 2020

LibĂ©rĂ©s, DĂ©livrĂ©s… sous conditions. Jean Castex annonce la reprise des Sports Nautiques dĂšs samedi

C’est l’annonce que nous espĂ©rions recevoir au plus tĂŽt vendredi aprĂšs les indications donnĂ©es par la conseillĂšre au MinistĂšre de la Mer Sidonie Folco hier lors de la confĂ©rence en direct organisĂ©e par l’association Beg Meil Paddle Cup avec Jean-Luc Arassus, le prĂ©sident de la fĂ©dĂ©ration française de surf.  Mauvaise communication inter-ministĂ©rielle ou au contraire […]

#RendezNousLaMer – la question sera traitĂ©e (PEUT-ETRE) vendredi par dĂ©cret

25 Nov 2020

#RendezNousLaMer – la question sera traitĂ©e (PEUT-ETRE) vendredi par dĂ©cret

Suite aux annonces d’Emmanuel Macron mardi soir, le flou subsistait… et subsiste encore… sur l’assouplissement des mesures de restriction de dĂ©placement sur la pratique individuelle des sports nautiques en mer, riviĂ©re ou sur lac. Pour essayer de rĂ©pondre Ă  cette attente, le collectif ultra-mobilisĂ© de l’association Beg Meil Paddle Cup qui milite depuis plusieurs semaines […]

2020 King of the Cut – Australia’s Best Downwind Race is Confirmed!

23 Nov 2020

2020 King of the Cut – Australia’s Best Downwind Race is Confirmed!

In a year where nothing can be taken for granted, SUP Western Australia (SUPWA) has just confirmed the 2020 Stand Up Surf Shop King of the Cut will go ahead on Saturday 5th December 2020, a 24-kilometre downwind paddle race from Dawesvile Cut to Secret Harbour, about an hour south of Perth. The Stand Up Surf Shop […]

Red Paddle Co’s CEO John Hibbard introduces the 2021 Voyager Range

23 Nov 2020

Red Paddle Co’s CEO John Hibbard introduces the 2021 Voyager Range

In this video below, John Hibbard, Red Paddle Co’s very own CEO, presents in details the brand new 2021 Voyager Range, which Red Paddle claims to be the ultimate touring boards in 2021, Red Paddle increased the length and thickness of the Voyager board, for extra stability and rigidity but also to make it an […]

#RendezNousLaMer – Plusieurs collectifs adressent deux courriers Ă  Brigitte et Emmanuel Macron

21 Nov 2020

#RendezNousLaMer – Plusieurs collectifs adressent deux courriers Ă  Brigitte et Emmanuel Macron

Suite aux incohĂ©rences contre-productives, notamment d’un point de vue santĂ©, de la limitation des dĂ©placements pour les habitants et habitantes des territoires non denses du bord de mer, l’Association Beg-Meil Paddle Cup se mobilise depuis plusieurs semaines Ă  travers des discussions publiques en direct sur Facebook et des opĂ©rations de sensibilisation dans l’espace public A […]

Kai Lenny’s Wing Foil Speed Challenge

12 Nov 2020

Kai Lenny’s Wing Foil Speed Challenge

If you missed this back in August, here’s a really fun video from Kai Lenny, attempting to break the Wing Foil Speed Record… but hold on, there was no such thing as a wing foil speed world record back then… How about setting one? Kai Lenny tries out 2 different wings and uses his GoPro […]

Red Paddle Co 2021 – A summary of the key new features!

11 Nov 2020

Red Paddle Co 2021 – A summary of the key new features!

We are really impressed with Red Paddle Co’s new 2021 collection which is full of new ergonomic designs and enhanced features, making Red Paddle Co’s inflatable boards some of the highest quality and most durable products on the market. Building on twelve years of paddleboard development, Red Paddle Co’s new 2021 boards are faster to […]

Justine Dupont surfs the biggest wave of her life (to date) in Nazaré

9 Nov 2020

Justine Dupont surfs the biggest wave of her life (to date) in Nazaré

It was a “bomb”, this is how Justine describes the wave she surfed yesterday on November 8 2020 on the legendary monster wave of NazarĂ© in Portugal. French SUP and big waves surfer Justine Dupont has just surfed the biggest wave of her life, setting perhaps a new record in women’s big wave surfing. The […]

APP World Tour 2021 Provisional Schedule Announced!

6 Nov 2020

APP World Tour 2021 Provisional Schedule Announced!

The APP World Tour has just announced its provisional schedule for the 2021 season that will once again bring the World’s best SUP surf and SUP race athletes together for what promises to be a dramatic year of action hosted in some of the World’s most high profile cities and exotic venues. After a frustrating […]

Sea Kayakers Almost Swallowed by Whale !

6 Nov 2020

Sea Kayakers Almost Swallowed by Whale !

Avila Beach, California – In this multi-angle footage, you can see two female kayakers who were enjoying the day among a group of humpback whales feeding when a bait ball surged next to their craft followed by a whale, wih its entire mouth open to eat them. The whale was as surprised as the kayakers […]

Le Corsica Paddle Trophy sur Riding Zone !

5 Nov 2020

Le Corsica Paddle Trophy sur Riding Zone !

Riding Zone, l’Ă©mission des sports de glisse et sports extrĂȘmes Ă©tait prĂ©sent sur la 2Ăšme Ă©dition du Corsica Paddle Trophy pour suivre Iona Rivet en stan up paddle et Akahee Kaihaa, en OC1 du team Woo Outrigger. Un magnifique reportage tournĂ© dans des grosses conditions de course sur l’Ăźle de BeautĂ©. Nicolas Lambert, multiple champion […]