26 Jan 2022
âLegacy is greater than currencyâ quote* resonates strongly when looking at brands that have a unique ability to capture the culture and spirit of their time and translate it into their projects and concepts driven by ambition, risk, innovation and creativity. So when a renowned California surf board label matches up with a legendary â80âs […]
2 Nov 2021
Swiss paddler and California resident Juerg Geser is both a SUP 11 City Tour and Infinity SUP convert. Each year, he crosses the Atlantic to challenge himself on one of the most epic endurance races in Europe, on his trusty Infinity Whiplash. Just fresh off the 32 miles of the Chattajack race where he finished […]
9 Oct 2021
9 Jul 2021
Known worldwide as a Stand Up Paddle pioneer, Candice Appleby is also the winningest female SUP athlete in history. If she started SUP racing in 2008, and was still at the top of her game last time we checked in 2019, Candice’s history with the ocean started way before her love for racing and is […]
1 Jun 2021
Ce lundi 31 mai, Ă 5 heures du matin, juste avant le lever du soleil, Cyril Derreumaux (lire notre interview du mois dernier), un entrepreneur français de 44 ans, basĂ© Ă San Francisco sâest lancĂ© Ă lâassaut de lâocĂ©an pacifique en kayak en solitaire! Son objectif, parcourir plus de 2,400 miles nautiques (environ 4000 kilomĂštres) […]
6 Nov 2020
Avila Beach, California – In this multi-angle footage, you can see two female kayakers who were enjoying the day among a group of humpback whales feeding when a bait ball surged next to their craft followed by a whale, wih its entire mouth open to eat them. The whale was as surprised as the kayakers […]
15 Oct 2020
The autumn waves have arrived in Southern California and it’s rockn’roll time for master shredder and Infinity SUP CEO Dave Boehne on the New Deal size 8′ x 28″ x 100L which are new dimensions for 2021. Available sizes for the Infinity New Deal 8 X 28 X 101L (new!) 8.6 X 29 X 114L […]
28 May 2020
Have you seen Blurr? You may have caught a glimpse of Infinity SUP boss, Dave Boehne, shredding the perfectly engineered, flawless waves at Kelly Slaterâs Surf Ranch. Relentlessly innovating, designing and shaping, with a new YouTube channel and a foil dedicated Instagram page launched, the Speed Freaks squad is not slowing down! TotalSUP caught up […]
16 Apr 2020
The 2014 Battle of the Paddle saw some of the most exciting stand up paddle racing conditions ever, conditions were on in San Clemente to create some of the very memorable moments that we have seen in the old and new(er) format (PPG).  Feast your eyes on the carnage, and try to spot some of […]
28 Feb 2020
If youâd ask what place is the epitome of coastal vibes, it would have to be California. What determines the enduring pull of the Golden State? To name just few, itâs the surf and skateboarding culture, the cinematography, the road and the Googie (SoCal’s signature architectural style), the In-N-Out burgers, the hype of tech giants […]
3 Feb 2020
Dana Point, California is widely considered the SUP capital of the world and InïŹnity SUP has been in the mix since the beginning. Steve Boehne, Founder of InïŹnity Surfboards, was one of the very ïŹrst shapers to offer SUP boards to the public in 2004. Specialising in high end, high performance SUP designs for both […]
31 Jan 2020
Long Beach, California – We caught up with Jake Graham and John Gabriel, two of the paddling buddies behind the LBC SUP Racing series (stands for Long Beach Challenge), a new and free SUP race training circuit around Long Beach. When they realized there was a solid crew of paddlers of all levels in Southern California […]
23 May 2020
19 Oct 2019
It’s a wrap! The 3rd edition (4th year) of Red Bull Heavy Water on the 2019 APP World Tour Schedule did not disappoint. Giant surf arrived, coupled with an aggressive flood tide and fog almost completely whiting out the course at some points made for one of the most intense and gnarly race courses ever […]
