Group

Starboard has officially announced the latest addition to its elite Dream Team – one of the most highly anticipated pieces of news in the SUP racing world each season – and this year the spotlight falls on Brazil’s Guilherme Dos Reis. Fresh off claiming the Pan American SUP Championship title, Guilherme joins the Starboard Dream […]

Lake Zürich has developed into a vibrant centre for watersports – a true hub framed by breathtaking alpine scenery and a rising stage for high-performance paddling. It has also emerged as a foiling and pump-foiling hotspot, where Jérôme Baudoux completed the full 22 km crossing non-stop in an extraordinary 1 hour and 44 minutes. This […]

Over the past months, we’ve been sharing updates from the young riders of RTW Racibórz – one of the fastest-rising junior SUP teams on the international racing scene – now training and competing on new custom boards from BassSUP. A long-time supporter of both the team and the growth of the sport in Poland, Basssup is […]

Fresh off his appearance on LENNY BROS – the podcast hosted by Kai and Ridge Lenny – Connor Baxter opened up about the mindset behind dominating a sport for over a decade, while reflecting on the many transitions shaping this next chapter of his life: from a global SUP-erstar to fatherhood and becoming a Maui […]

As the SUP ALPS TROPHY / Paddelstadt Lake Rocks Festival returns to the stunning waters of Faaker See in Carinthia, Austria, get ready to watch all the action unfold LIVE from one of the most exciting weekends in stand up paddling. Taking place from 29 May – 1 June 2026, this iconic event is not […]

In 2023, Brendon Prince, extreme adventurer, water safety & ‘blue mind’ crusader, World Record holder (8 WR to date!), set out to establish an international SUP event in the UK, driven by a simple premise: that young athletes needed a pathway, and the sport needed ambition on home waters. What followed was a rapid and […]

The 29th edition of the Key West Paddle Classic brought by Florida Keys Waterman Company wrapped up with a bang, delivering another unforgettable chapter for the longest-running paddleboarding and paddle sport event on the U.S. East Coast. Held on 9 May, the iconic 12-mile waterman challenge once again proved the enduring pull of a true […]

The SUP calendar has never been more dynamic – but every so often, an event comes along that places stand-up paddling firmly and unapologetically at the heart of the experience. That’s exactly the vision behind the inaugural Gorge Ultra Distance, a 17-mile endurance challenge held on 12 July and set against one of the world’s […]

Born in Germany and now deeply rooted in Chicago, Kirsten Marina Lefeldt has built a life around the water – and a reputation as one of the most dynamic figures in the SUP scene. Coach, pro racer and adventure mentor, Kirsten’s journey into stand-up paddling started almost by chance: a spontaneous first try on a […]