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Mathieu Astier

Mathieu Astier

About the Author
Mathieu is the founder of TotalSUP and a multilingual online marketing expert with over 20 years of experience at top international internet companies. His love at first sight with Stand Up Paddling in 2013 inspired him to create TotalSUP, now the leading online media and community for the sport, while shaping his family’s lifestyle around the ocean.

A propos de l’auteur
Mathieu est le fondateur de TotalSUP et un expert en marketing digital multilingue avec plus de 20 ans d’expérience au sein de grandes entreprises internationales du web. Son coup de foudre pour le Stand Up Paddle en 2013 l’a inspiré à créer TotalSUP, aujourd’hui le média et la communauté de référence du sport, et à tourner sa vie de famille résolument vers l'océan.

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SIC 2020 – Mark Raaphorst, la QuĂŞte de Vitesse au Coeur de la Marque HawaĂŻenne

21 May 2020

SIC 2020 – Mark Raaphorst, la QuĂŞte de Vitesse au Coeur de la Marque HawaĂŻenne

Mark Raaphorst, l’une des lĂ©gendes vivantes du shape en stand up paddle, a grandement influencĂ© le sport avec des planches de downwind et de race innovantes et performantes depuis 15 ans. Waterman accompli, il est passĂ© par toutes les disciplines, de la planche Ă  voile Ă  la pirogue en passant par le SUP et le […]

Wing Skating with Gong – Learn to Wing on Land

20 May 2020

Wing Skating with Gong – Learn to Wing on Land

In this awesome video, Patrice GuĂ©nolĂ©, CEO and Founder of GONG Surfboards, put his Wing to the test on land… the result is that Wing Skating is awesome! It offers you the possibility to improve your skills before ever going out into the water. You’ll handle the Wing in safety; make turns, have some real […]

Dodging foiling risks with Starboard Team Rider Ben Pye

24 Apr 2020

Dodging foiling risks with Starboard Team Rider Ben Pye

The SUP, surf and paddling communities in the UK have been hit hard by current lockdown but also showed remarkable solidarity by stopping all water based activity to reduce the risk to the lifesaving crews and other emergency services being exposed to COVID-19, and the pressure on their time. TotalSUP caught up with Ben Pye, […]

SUP tour de force from the other side of the world: Meet the Blackfish Team Rider Sam McCullough

23 Apr 2020

SUP tour de force from the other side of the world: Meet the Blackfish Team Rider Sam McCullough

“I’m so grateful that David Smart of Blackfish Paddles believed in an unknown kid from the other side of the world” said Blackfish Team Rider Sam McCullough. Well let us tell you, “this kid from the other side of the world” is an emerging Aussie SUP powerhouse and a force to be reckoned with. Competing […]

SIC Maui 2020: Mark Raaphorst’s Quest for Speed … SUP Foiling included !

19 Mar 2020

SIC Maui 2020: Mark Raaphorst’s Quest for Speed … SUP Foiling included !

Mark Raaphorst, the legendary shaper and waterman, has greatly influenced the sport with innovative and high-performance downwind and race boards. As a waterman, he has mastered every discipline from windsurfing to outrigger to SUP and foiling and now takes his own experience and input from elite racers to shape world-class boards that are known for […]

The Aztron 2020 SUP Range

17 Mar 2020

The Aztron 2020 SUP Range

You’ve heard of Aztron and want to find out more about their gear? Let’s have a look at the full range of Aztron inflatable and composite boards in the 2020 season. Good looks, admittedly good marketing, innovative technology and affordable rates,  it looks like the SUP industry is going to have to count with Aztron […]

APP World Tour 2020 – Important Updates

17 Mar 2020

APP World Tour 2020 – Important Updates

Here is a press release from our partners at the APP – Association of Paddleboard Professionals : The APP provides important updates on the 2020 season and the impact that the fast spreading Covid-19 is having As we anticipate an incredibly exciting year on the APP World Tour in 2020, the APP is also monitoring […]

Downwind Foil: a Step-by-Step Guide by Greg Closier

13 Mar 2020

Downwind Foil: a Step-by-Step Guide by Greg Closier

Former international SUP Racer and now owner of the California/French Brittany brand 52FoilCo  Greg Closier, runs through a series of precious Downwind Foil tips that will help you to get started on Downwind SUP Foiling. Downwind SUP foil – Why do we do it? In April 2016, Kai Lenny showed the world what he was doing […]

Paddle Logger Shortlisted for the 2020 Sports Technology Awards in “Most Innovative Sports App”

13 Mar 2020

Paddle Logger Shortlisted for the 2020 Sports Technology Awards in “Most Innovative Sports App”

PRESS RELEASE – LONDON, UK: On 11th March 2020, The STA Group announced the shortlist for the 2020 Sports Technology Awards and revealed that Paddle Logger had been shortlisted in the Most Innovative Sports App category for its work creating the Paddle Logger App and services. Having received hundreds of entries from 31 countries which […]

La SUP Race Ardèche 2020, elle a tout d’une grande !

13 Mar 2020

La SUP Race Ardèche 2020, elle a tout d’une grande !

Pour la 2ème annĂ©e consĂ©cutive, nous retrouvons Luis Brisson, l’un des co-organisateurs avec les membres du club Vallon Plein Air  de la SUP’Race Ardèche. Fort de la rĂ©ussite de la 1ère Ă©dition en 2019 sous un nom lĂ©gèrement diffĂ©rent ( “SUP’Air Ardèche” ), le club de CanoĂ©-Kayak et de sports de pagaie qui organise depuis […]

Olivia Piana et ITIWIT s’associent pour dĂ©velopper de nouveaux produits

11 Mar 2020

Olivia Piana et ITIWIT s’associent pour dĂ©velopper de nouveaux produits

TotalSUP en collaboration avec ITIWIT et Olivia Piana, est très heureux d’annoncer l’une des très grosses nouvelles dans l’industrie du Stand Up Paddle de ce dĂ©but d’annĂ©e 2020: la collaboration d’Olivia Piana, triple championne du monde de SUP Race, avec le team R&D de la marque de Stand Up Paddle et de Kayak du groupe […]

Tim Rowe : Why you should come and downwind at the Kelt Ocean Race 2020

10 Mar 2020

Tim Rowe : Why you should come and downwind at the Kelt Ocean Race 2020

UPDATE : This event is postponed until further notice #coronavirus   Tim Rowe, the Grand Kahuna paddler from Jersey loves to cross the Channel a few times a year for a bit of SUP Racing action in French territory. On Saturday April 11th, he will take part in his 3rd Kelt Ocean Race in Brittany […]