Santa Cruz

If you’d ask what place is the epitome of coastal vibes, it would have to be California. What determines the enduring pull of the Golden State? To name just few, it’s the surf and skateboarding culture, the cinematography, the road and the Googie (SoCal’s signature architectural style), the In-N-Out burgers, the hype of tech giants […]

By Josh Riccio The 31st Annual Santa Cruz Paddlefest went down for the most part in pretty ideal conditions the last weekend of March, at the famed Steamers Lane in Santa Cruz, California. Originally this event only featured kayak surfing but in the recent years with the rise of standup paddle-boarding, SUP surfing and racing have […]

A quick report on the events that took place while you were unplugged. Today we'll look at the result of The Ultimate Waterman, the Santa Cruz Paddle Fest, the Dana Ocean Challenge and The Saucy Jack Classic SUP TRANSATLANTIQUE – Nicolas Jarossay Yesterday, Nicolas Jarossay took a plane to CAPE VERDE where he will begin […]