Dave Boehne

Has the appetite for performance race boards and surf SUPs in the post-lockdown United Kingdom increased? One thing is certain, there’s a growing tribe of #InfinitySpeedFreaks and SUP-savvy players are moving fast in response to these emerging watersport trends. TotalSUP caught up with Tom Beaton and Freddie Oldfield of Maxtrack Distribution, a specialist B2B distributor […]

Infinity has once again partnered with the world’s leading conservation organization, World Wildlife Fund, on their mission to save the planet’s wild waters and natural places through the WWF’s Virtual Panda Paddle event bringing together all water enthusiasts to paddle their favourite body of water and raise funds for a world-changing cause. “We’ve been involved […]

In the relentless pursuit of the next killer story to report back about the sport of stand-up paddleboarding to pause and dive deeper, below the surface of our sport may seem like the ultimate extravagance. When it happens, you take the leap and simply tune in to the story as it unfolds, revealing “a tangled […]

The new Infinity SUP Whiplash has been one of the most anticipated SUP racing boards of the year.  TotalSUP caught up with Infinity’s boss and a major influence on the SUP and surf scene, Dave Boehne, to find out more about his latest race design, the process behind it and challenges to make “big jumps” […]

The sales and team manager of JLID Distribution, the Italian company charged with distributing the boards and products of Californian brand Infinity SUP in the whole of Europe, Leonardo Lazzeri lives in Livorno, a small Italian town on the Tyrrhenian coast. At 53 years old, he’s been living a waterman life for decades, windsurfing and […]

On the eve of the release of the highly anticipated 2022 Infinity Whiplash, TotalSUP caught up with June Mizoguchi aka “June the Machine” (a term coined by the Infinity boss himself Dave Boehne) to take a look at his custom Whiplash. June, who has been for years heavily involved in the USA Cycling circuit, is […]

“Legacy is greater than currency” quote* resonates strongly when looking at brands that have a unique ability to capture the culture and spirit of their time and translate it into their projects and concepts driven by ambition, risk, innovation and creativity. So when a renowned California surf board label matches up with a legendary “80’s […]

Waterman Bernd Roediger, a paddler famous for his smooth downwind style at the Columbia Gorge Race, and for his dominating SUP surfing. More recently we witnessed some serious shredding on a radical new twin fin SUP surfboard. An idea developed purely by an experiment and the drive to push the boundaries of the sport, exactly […]

UPDDATE – The 3rd edition of the 3rd Annual Dana Point Harbor Hoot is happening on October 30, 2021 ! From SUP racing and surfing to coaching, announcing or race directing, Anthony Vela is such an important person for the SUP world and has done so many different things in SUP racing and SUP surfing, […]

For many paddlers, SUP comes as their first-ever experience with board sports. Many of them paddle for years before sup surfing their first wave and even a portion of them have never experienced the thrill of paddling on salty water not to mention downwinding bumps in the middle of the ocean. However, it is a […]

After a frustrating ‘leap year’ for global sport, the APP World Tour will return to action for 2021 with a full line up of events spanning the globe and set to provide the World’s Best Athletes with what looks like a phenomenal and well-rounded challenge in their quest for the World Title. 2021 sees the […]

50 years ago, Infinity Surfboards was born. Then came Infinity SUP. Now comes Infinity Foilboards. And just like the two other household names, it’s here to stay! Keeping true to its roots, the SoCal family surf brand based in Dana Point, has been carefully and surely embracing the fast-expanding foil market in all its forms, […]