Sweden

When news broke about Yster SUP powering Swedish remote SUP adventures, led by SUPdriven Expeditions, it made perfect sense. The brand has become synonymous with endurance and adventure SUP boards, that have been pushed to the limits in some of the toughest conditions of ultra-marathon style paddle races on the planet – from Yukon 1000 […]

Yster SUP, the premium Swedish SUP brand based in Malmö, has firmly established itself as the leading name for ultra-endurance and adventure SUP boards, boasting numerous endurance victories and now powering multi-day SUP expeditions in Sweden under the SUPdriven flag. Partnering with SUP 11 City Tour, the legendary 220KM (130 miles) SUP challenge, perfectly aligns […]

With SUP touring in the brand’s DNA, Yster SUP, the premium Swedish SUP brand based in Malmö, is taking another step to democratize stand-up paddleboarding expeditions by teaming up and providing its winning gear to power SUPdriven Expeditions, a new outdoor company offering guided SUP tours through wilderness areas in Sweden. Following our interview with […]

Yster SUP, the premium Swedish SUP brand based in Malmö, will be powering SUPdriven Expeditions, a new outdoor company offering guided SUP tours through wilderness areas in Sweden. “Touring is in the DNA of Yster SUP, so it is with great pleasure that we are launching SUPdriven. Our expeditions take you off the beaten track […]

EPIC is an often overused word, its value has diminished because everything, everywhere seems ‘Epic!’. However, Patrick ‘Paddy’ Boyum, NSP Surfboards’ Swedish ambassador knows the true meaning of the word as you are about to find out. With no further introduction from me here is Paddy’s latest adventure. Patrick Paddy Boyum – Nordic River SUP […]

The 2023 BALTIC Skrea Strand Paddle Race, the 3rd annual event organized by the Falkenberg SUP Club in Falkenberg, Sweden is a significant part of the 2023 Swedish circuit known as the Svensk SUP Race Serien. This year, the event held the distinction of being an ICF SUP World Ranking Event. The driving force behind […]

Power, focus and conviction seem to be the accurate words to describe the racing style of Linus Karlsson, six-time Swedish SUP Champion and  Starboard Team Rider. TotalSUP caught up with Linus in between two races – Planet Baltic SUP Race in Poland (where he has just bagged fresh podiums – Technical Race Win and Silver […]

Yster SUP, the premium Swedish SUP brand based in Malmö, has announced the launch of Basalty, a new all-water hard board series carefully handcrafted in the EU in basalt/carbon fibre and designed for performance touring, long-distance and adventure paddling. In developing the Basalty Series, Yster SUP has taken its original trademark features – Speed, Stability and […]

Two words: Asger Smidt . We met this die-hard gamer turned SUP athlete, Overall Danish Champion 2023 and Starboard Team Rider in Malmö, Sweden as he was tearing the technical and long distance races up. Ambitious, hungry and tremendously hard working, at only seventeen, Asger brings explosive and elegant paddling style to the SUP racing table. […]

There’s a noticeable shift in the attitudes of young SUP athletes towards their professional goals and growth strategy by refocusing onto international competitions. It may be more visible in the post-lockdown world, but they increasingly venture out, train abroad with other paddlers and compete to not only see how they stack up against their peers […]

The Malmö Ocean Race, Sweden’s premier SUP racing event, is set to thrill spectators and participants alike at Sibbarp Beach, Limhamn, on 3-4 June. As the second event in the action-packed Svenska SUP Race Serien 2023 calendar, Malmö Ocean Race promises a unique and challenging experience for elite and junior SUP athletes set against the […]

Sweden is one of the best countries in Europe for stand up paddlers with almost unlimited access to vast areas of water, the coast has thousands of islands and inlets to explore, unspoilt rivers and some of the largest lakes in Europe. Combine that with a growing surf scene and it is no surprise that […]

“I am delighted to announce that Göran “Gossa” Gustavsson has joined team Yster. Göran is an accomplished long-distance paddler and has a passion for ultra-distances races like the nonstop SUP11 City Tour, Last Paddler Standing and the Yukon River Quest”, commented Per Vallbo, Founder and CEO of Yster SUP, a premium Swedish SUP brand based in […]