Yster SUP

With SUP riders embracing a more conscious approach to the sport and in search of personalized experiences, enhanced performance and yes – killer designs! – custom boards are on the rise. To explore this subject further TotalSUP had a unique opportunity to catch up with Australian-born and now Sweden-based, Martin Hunter, Swedish SUP Sprint Champion […]

SUPer Whale is a community driven project and a brand founded by Anna Nadolna. The SUP brand now 3 years is based in the beautiful university city Cambridge, approximately 50 KM north of London. The city straddles the river Cam, giving paddle enthusiast Anna plenty of water to explore with her customers. Anna Nadolna introduces the […]