Danny Ching

The remastered SUP racing boards never fail to spark excitement, raising the question of just how far innovative R&D and design can push the sport. The all-new 404 LTD 2 Pro Carbon 14′ takes a significant leap forward from previous models. Developed with input from world SUP Champions  Danny Ching (404 Co-Founder) and April Zilg, […]

The stand-up paddleboarding scene is growing strong in Central America and with the Pan American Games’ SUP surf and racing segments attracting the world’s top talent and being dubbed the “closest thing to the Olympics” for our sport, all eyes will be set on this exciting part of the globe and its leading athletes. To […]

The 2024 kicks off with the first official brand signing announcement to spark up the buzz in the SUP racing world: Italy’s pro SUP legend and the SUP surf & foil master shredder Tommaso Pampinella has joined the 404 and Hippostick Team Europe! “We’re super stoked to have Tommaso in the 404 Euro Squad! He’s […]

If there’s one name that has been synonymous with the sport of stand-up paddleboarding it’s Danny Ching. From SUP Coaches meticulously deconstructing and analysing his paddle stroke technique to Danny’s own data-driven approach to mastering SUP methods and applying the same objectives in the development process of new race board and paddle designs, the SUP […]

It’s most likely the million dollar question in our sport: “How to choose my first SUP racing board”, especially when it’s a one-time investment and it has to be done right from the get-go. To tackle the subject, TotalSUP caught up with Tanja Ecker, 11x German SUP Champion, Coach and Founder, who has recently taken […]

11x National German SUP Champion, Ultra-Endurance Paddler, Coach, Photographer, Entrepreneur… The list does not exhausts but definitely translates onto Tanja Ecker‘s multi-faceted approach to our sport and the possibilities that lie within it. And to top it all up, Tanja is the exclusive dealer for Europe of 404 and Hippostick, high-performance Californian SUP and paddle […]

Rising SUP star Bodie Von Allmen is already a name many on the Stand Up Paddle racing circuit know from his impressive results at Elite level on the world stage yet this young paddler is still eligible to compete as a junior racer. This season he signed with the NSP international race team and TotalSUP […]

Some of the top American Athletes competed in Oceanside, California last weekend for a spot in the USA team for ISA World Champs in Puerto Rico in November. The US Surf Federation known as USA Surfing hosted three days of competition on June 16-18 which included 3 disciplines: Distance Race, SUP Surfing and Technical Racing, […]

Here are the Long Course SUP results of the 2022 Hano Hano Challenge (27th edition) which took place on Saturday January 29th in San Diego, California. The Hanohano Ocean Challenge is one of the longest running Paddlesport races in California (OC-1, Surfski, Prone Paddleboard, Standup Paddleboard).  Huge congratulations to April Zilg and Danny Ching for […]

It is fair to say that Tamás (Tommy) Buday Jr was born to be on the water. As a three-time Olympian and ICF World Championship silver medallist in Sprint Canoe, Tommy has done it all from a seated position. Standing up on a paddleboard seemed to be a natural progression. The Hungarian-born Canadian now boasts […]

Team USA Dominated Day One of the Carolina Cup, as Danny Ching and April Zilg Take Victory in the Graveyard Race. Danny Ching and April Zilg swept the field in the Graveyard Race, as taking an alternative line to the rest of the pack proved triumphant for team USA. Whilst the Coast Guard called for […]

Long Beach, California – We caught up with Jake Graham and John Gabriel, two of the paddling buddies behind the LBC SUP Racing series (stands for Long Beach Challenge), a new and free SUP race training circuit around Long Beach. When they realized there was a solid crew of paddlers of all levels in Southern California […]