2 Aug 2026
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19 Nov 2025
Inside the rising culture of multi-day SUP exploration: With Caroline Dawson & Yster SUP’s outdoor venture in Sweden
Could adventure SUP be an emerging counterpart to run clubs? A space where community, knowledge-sharing and pure outdoor joy come together on the water? From micro-adventures to full multi-day SUP expeditions, adventure paddling is experiencing a rise. More and more established coaches and endurance SUP racers are turning to this leisure discipline to blend training, […]
19 Oct 2024
Yster SUP Linear 14×28 Inflatable Touring Board: The SUP Driven Choice
When news broke about Yster SUP powering Swedish remote SUP adventures, led by SUPdriven Expeditions, it made perfect sense. The brand has become synonymous with endurance and adventure SUP boards, that have been pushed to the limits in some of the toughest conditions of ultra-marathon style paddle races on the planet – from Yukon 1000 […]
23 Jul 2024
Yster SUP is the official Partner of the iconic SUP 11-City Tour 2024
Yster SUP, the premium Swedish SUP brand based in Malmö, has firmly established itself as the leading name for ultra-endurance and adventure SUP boards, boasting numerous endurance victories and now powering multi-day SUP expeditions in Sweden under the SUPdriven flag. Partnering with SUP 11 City Tour, the legendary 220KM (130 miles) SUP challenge, perfectly aligns […]
30 May 2024
The Yster SUP Basalty Relaunch: Riders react to the new high-performance, all water touring board
From ultra-endurance wins and top performance at some of the most iconic SUP events (Yukon River Quest, Yukon 1000, SUP-11 City Tour, Last Paddler Standing) to kicking off their new venture, SUP Driven Expeditions, as Co-Founders, Yster SUP, the premium Swedish SUP brand based in Malmö, has reached another milestone. TotalSUP caught up with Per […]
7 Nov 2023
Yster SUP to power SUPdriven Expeditions, a new outdoor company for immersive SUP experiences in Sweden
Yster SUP, the premium Swedish SUP brand based in Malmö, will be powering SUPdriven Expeditions, a new outdoor company offering guided SUP tours through wilderness areas in Sweden. “Touring is in the DNA of Yster SUP, so it is with great pleasure that we are launching SUPdriven. Our expeditions take you off the beaten track […]
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