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Hands-on tips on how to start SUP surfing from Infinity Rider Kristen Moyer

9 Dec 2022

Hands-on tips on how to start SUP surfing from Infinity Rider Kristen Moyer

“The most satisfying part of progressing is when you start doing things you never thought you could do,” claims Kristen Moyer, Infinity SUP Team Rider. TotalSUP caught up with this driven, Florida-based athlete to tap into some learnings from Kristen’s own SUP surfing journey and chat about “working your way up” to achieve personal milestones […]

From injury recovery to the APP World Tour: SUP journey with Infinity Rider Kane Degrauw

14 Nov 2022

From injury recovery to the APP World Tour: SUP journey with Infinity Rider Kane Degrauw

‘Injuries can become your greatest teacher,’ Laird Hamilton’s quote has become a mantra for Infinity SUP Rider Kane Degrauw, who returned to the SUP racing circuit after a long recovery caused by his knee surgery. TotalSUP caught up with this talented SUP athlete always on the lookout ‘for the biggest physical and mental challenge’ to go […]

Infinity SUP drops in the UK: Interview with Tom Beaton and Freddie Oldfield of Maxtrack Distribution

18 Oct 2022

Infinity SUP drops in the UK: Interview with Tom Beaton and Freddie Oldfield of Maxtrack Distribution

Has the appetite for performance race boards and surf SUPs in the post-lockdown United Kingdom increased? One thing is certain, there’s a growing tribe of #InfinitySpeedFreaks and SUP-savvy players are moving fast in response to these emerging watersport trends. TotalSUP caught up with Tom Beaton and Freddie Oldfield of Maxtrack Distribution, a specialist B2B distributor […]

Paddle for the planet and a chance to win a custom built Infinity SUP board!

19 Aug 2022

Paddle for the planet and a chance to win a custom built Infinity SUP board!

Infinity has once again partnered with the world’s leading conservation organization, World Wildlife Fund, on their mission to save the planet’s wild waters and natural places through the WWF’s Virtual Panda Paddle event bringing together all water enthusiasts to paddle their favourite body of water and raise funds for a world-changing cause. “We’ve been involved […]

Free Falling: Infinity SUP Rider Bernd Roediger on the deep, fun & freaky of being a pro athlete

21 Jul 2022

Free Falling: Infinity SUP Rider Bernd Roediger on the deep, fun & freaky of being a pro athlete

In the relentless pursuit of the next killer story to report back about the sport of stand-up paddleboarding to pause and dive deeper, below the surface of our sport may seem like the ultimate extravagance. When it happens, you take the leap and simply tune in to the story as it unfolds, revealing “a tangled […]

The new Whiplash is OUT and it is HOLLOW! Infinity SUP Dave Boehne on designing the 2022 race board

27 May 2022

The new Whiplash is OUT and it is HOLLOW! Infinity SUP Dave Boehne on designing the 2022 race board

The 2022 Infinity SUP Whiplash has been one of the most anticipated SUP racing boards of the year.  TotalSUP caught up with Infinity’s boss and a major influence on the SUP and surf scene, Dave Boehne, to find out more about his latest race design, the process behind it and challenges to make “big jumps” […]

Behind the doors of Infinity SUP Europe with Leonardo Lazzeri

9 May 2022

Behind the doors of Infinity SUP Europe with Leonardo Lazzeri

The sales and team manager of JLID Distribution, the Italian company charged with distributing the boards and products of Californian brand Infinity SUP in the whole of Europe, Leonardo Lazzeri lives in Livorno, a small Italian town on the Tyrrhenian coast. At 53 years old, he’s been living a waterman life for decades, windsurfing and […]

Can this Custom Infinity Whiplash help June Mizoguchi earn the Chattajack 5-year belt buckle?

23 Feb 2022

Can this Custom Infinity Whiplash help June Mizoguchi earn the Chattajack 5-year belt buckle?

On the eve of the release of the highly anticipated 2022 Infinity Whiplash, TotalSUP caught up with June Mizoguchi aka “June the Machine” (a term coined by the Infinity boss himself Dave Boehne) to take a look at his custom Whiplash. June, who has been for years heavily involved in the USA Cycling circuit, is […]

Infinity’s Dave Boehne x Gotcha bring the 80s vibes back

26 Jan 2022

Infinity’s Dave Boehne x Gotcha bring the 80s vibes back

“Legacy is greater than currency” quote* resonates strongly when looking at brands that have a unique ability to capture the culture and spirit of their time and translate it into their projects and concepts driven by ambition, risk, innovation and creativity. So when a renowned California surf board label matches up with a legendary “80’s […]

Juliette Duhaime | Paddling like a Infinity Freak!

2 Dec 2021

Juliette Duhaime | Paddling like a Infinity Freak!

Juliette Duhaime, the first SUP World Champion from Argentina? Not yet, but with her passion and drive, this may change in the next few years! Placed in the top 10 at the APP tour race in New York, followed by a 4th place finish in a rather “technical” Carolina CUP. Infinity paddler Juliette Duhaime has been […]

Infinity | Twin Styling it with Bernd Roediger

28 Nov 2021

Infinity | Twin Styling it with Bernd Roediger

Waterman Bernd Roediger, a paddler famous for his smooth downwind style at the Columbia Gorge Race, and for his dominating SUP surfing. More recently we witnessed some serious shredding on a radical new twin fin SUP surfboard. An idea developed purely by an experiment and the drive to push the boundaries of the sport, exactly […]

Juerg Geser: Infinity and SUP 11 City Tour addict!

2 Nov 2021

Juerg Geser: Infinity and SUP 11 City Tour addict!

Swiss paddler and California resident Juerg Geser is both a SUP 11 City Tour and Infinity SUP convert. Each year, he crosses the Atlantic to challenge himself on one of the most epic endurance races in Europe, on his trusty Infinity Whiplash. Just fresh off the 32 miles of the Chattajack race where he finished […]

Infinity SUP surf board testing with Bernd Roediger and Anthony Maltese

25 Aug 2021

Infinity SUP surf board testing with Bernd Roediger and Anthony Maltese

It’s board testing time for Infinity SUP and two stand up paddle surfers who have the secret to turn not-so-great waves into real gems! … must be the Crazy hair! Watch Bernd Roediger and Anthony Maltese do plenty of hair whips and shredding in California, under Infinity CEO Dave Boehne‘s scrutiny. For more information on […]